Cookie Policy

Effective Date: April 15, 2026

Effective Date: April 15, 2026

Entity: The Promise Plan, a registered DBA of Shy Grove Ventures LLC, a Florida limited liability company ("The Promise Plan," "we," "us," "our").

Contact: contact@promiseplanpets.com - Miami, FL

1 | What Are Cookies

Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work efficiently, to remember your preferences, and to provide information to website owners. Cookies do not contain personal information such as your name or payment details.

This policy also covers similar tracking technologies, including pixels and session tokens, which function alongside cookies to support the operation of our website and member portal.

2 | How We Use Cookies

The Promise Plan uses cookies and tracking technologies for the following purposes:

  • Essential cookies: Required for the website and member portal to function correctly. Without these, core features such as logging into your account may not work.
  • Functional cookies: Remember your preferences and choices, such as your cookie consent setting and portal session.
  • Analytics cookies: Help us understand how visitors interact with our website so we can improve the experience. Data is aggregated and used only for service improvement.
  • Advertising pixels: Track conversions from our ad campaigns (such as on Facebook and Instagram) so we can measure which ads are effective. We do not use advertising data to retarget individuals based on sensitive personal characteristics.
  • Payment cookies: Set by our payment processor Stripe to enable secure subscription billing and fraud prevention.

We do not sell or share cookie or tracking data with third parties for their own marketing purposes.

3 | Cookies and Tracking Technologies We Use

Cookie / TrackerTypeProviderPurpose
_ga, _gid, _gatAnalyticsGoogle AnalyticsTracks how visitors interact with the website — pages visited, time spent, and traffic sources.
_gtm*TechnicalGoogle Tag ManagerUsed to deploy and manage tracking tags on the website.
fbq (Meta Pixel)Analytics / AdvertisingMeta (Facebook)Tracks website visitors and conversions from Facebook and Instagram ads.
__stripe_mid, __stripe_sidFunctionalStripeSet by Stripe to process subscription payments securely and prevent fraud.
_vercel_*TechnicalVercelSet by Vercel to support website hosting, routing, and deployment.
Noloco session cookiesFunctionalNolocoSet when members log into the member portal to maintain authenticated session.
Cookie consentFunctionalThe Promise PlanStores your cookie consent preference.

4 | Third-Party Providers and Their Policies

Some cookies and tracking tools on our website are operated by third-party providers. Each provider governs their own data practices:

  • Google Analytics: Tracks website traffic and visitor behavior. You can opt out using the Google Analytics Opt-out Browser Add-on at tools.google.com/dlpage/gaoptout.
  • Google Tag Manager: Deploys and manages tracking tags on the website. Does not independently collect personal data.
  • Meta (Facebook Pixel): Tracks ad conversions from Facebook and Instagram. You can manage your ad preferences at facebook.com/ads/preferences.
  • Stripe: Processes subscription payments securely. Privacy policy: stripe.com/privacy.
  • Vercel: Hosts and deploys the website. Privacy policy: vercel.com/legal/privacy-policy.
  • Noloco: Provides the member portal. Sets session cookies for logged-in members. Privacy policy: noloco.io/privacy.

We do not have control over third-party cookies and recommend reviewing each provider's privacy policy directly.

5 | Backend Data Processors

In addition to the cookies and tracking technologies above, The Promise Plan uses the following backend services to operate the service. These providers do not set cookies on your browser but do process member data as part of delivering The Promise Plan. Full details are available in our Privacy Policy.

ProviderRoleData Processed
TwilioCommunicationsMember phone numbers, SMS message content, voice call logs, and delivery status.
Make (formerly Integromat)AutomationCoordinates data between Airtable, Twilio, Stripe, and Noloco. Does not store personal data independently.
AirtableDatabaseAll member account data, pet care details, contact information, check-in logs, and escalation records.
NolocoMember PortalMember login credentials and portal session data.
StripePayment ProcessingSubscription billing information, payment method details, and transaction history.

6 | Your Cookie Choices

You have several options for managing cookies and tracking technologies:

  • Browser settings: Most browsers allow you to block or delete cookies through their settings. Please note that blocking essential cookies may affect the functionality of our website and member portal.
  • Google Analytics opt-out: Install the browser add-on at tools.google.com/dlpage/gaoptout.
  • Meta ad preferences: Manage your Facebook and Instagram ad settings at facebook.com/ads/preferences.
  • Cookie consent: When you first visit our website, you will be presented with a cookie consent notice. You can update your cookie preferences at any time by clearing your browser cookies and revisiting the site.

Please note that disabling certain cookies may limit your ability to use features of our website or member portal.

7 | Cookie Retention

Cookies are retained for varying periods depending on their type:

  • Session cookies: Deleted automatically when you close your browser.
  • Google Analytics cookies: Retained for up to 2 years.
  • Meta Pixel cookies: Retained for up to 90 days.
  • Stripe cookies: Retained for the duration of your browser session or up to 1 year depending on cookie type.
  • Noloco session cookies: Retained for the duration of your authenticated session.
  • Cookie consent record: Retained for 12 months.

8 | Changes to This Policy

We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our data practices. Any updates will be posted on this page with a revised effective date. We encourage you to review this policy periodically. Continued use of our website after any changes constitutes your acceptance of the updated policy.

9 | Contact Us

If you have any questions about our use of cookies or tracking technologies, please contact us at:

contact@promiseplanpets.com
The Promise Plan - Miami, FL